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Optimizely named a Leader in The Forrester Wave™ for Content Management Systems, Q3 2023 

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Optimizely named a Leader in The Forrester Wave™ for Content Management Systems, Q3 2023! The report describes Optimizely as “a content personalization and marketing powerhouse.” The independent research firm’s evaluation also finds that “Optimizely performs very well in personalization, A/B testing, and translation and localizations... It excels at depth of content and audience analytics off the shelf (no additional licensing) and has a strong ability to scale content delivery through its partnership with Microsoft Azure and its cloud native architecture."  

What is The Forrester Wave™ for Content Management Systems?   

 

The Forrester Wave™ for Content Management Systems examines CMS market trends and evaluates the performance of selected CMS vendors against Forrester’s assessment criteria. The vendors are positioned in the Wave accordingly and ranked as Leaders, Strong Performers, Contenders and Challengers.   

   

Access the report to:   

  • Learn why Optimizely has been ranked a Leader in Content Management Systems  
  • Discover how CMS vendors stack up against Forrester’s assessment criteria  
  • Gain a better understanding of CMS capabilities to inform your business decisions  

   

The Forrester Wave™: Content Management Systems, Q3 2023, Chuck Gahun