Total Economic Impact™ of Optimizely Digital Experience Platform (DXP) by Forrester Consulting

Cost savings and business benefits enabled by Optimizely DXP

text

Download the full study here

Du behöver ange dina kontaktuppgifter för att ta del av detta innehåll. Det innebär att vi då och då bjuder in dig till Optimizely-evenemang och webinar samt skickar dig bransch- och produktnyheter.

Optimizely kommer att lagra och behandla dina personuppgifter enligt beskrivningen i vår integritetspolicy. Du kan när som helst återkalla ditt samtycke.

Optimizely kommer att lagra och behandla dina personuppgifter enligt beskrivningen i vår integritetspolicy. Du kan när som helst återkalla ditt samtycke.

For online businesses, a digital experience is one of the highest forms of interaction available today. You can increase conversions if you take consistent, long-term action to improve each experience and guide website visitors along the buying journey.

To help you understand better, Optimizely commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and demonstrate the potential financial impact of adopting a DXP.

Forrester interviewed five decision-makers at different organizations using our Digital Experience Platform to obtain data on costs, benefits and risks. Further, Forrester combined the results, learnings and feedback into a single composite organization.

Research highlights include:

  • ROI of 370% and 60% boost to conversion rate
  • $8.5 million in improved revenue from better web performance
  • $2.2 million in avoided license costs of prior solutions
  • 75% time savings on deploying, updating and organizing content