Founded in 2008, Welcome (now Optimizely CMP) is a Content Marketing Platform purpose-built for marketers, enabling them to create and deliver content, collaborate with their organization, and manage digital assets.
Welcome is now Optimizely Content Marketing Platform
A better Welcome, together
The Welcome platform enhances the capabilities of marketers to accelerate their content lifecycle from ideation to execution, which when combined with our best-in-class delivery and optimization platform gives our customers complete control from concept creation to campaign launch.