OpenAI Ads for Agent Platform

The OpenAI Ads connector links Agent Platform to your OpenAI (ChatGPT) advertising account using an account-level API key configured once by an administrator. It gives agents and Mark full access to campaigns, ad groups, creative assets, targeting, and performance data — without requiring individual user logins. 

Once installed, users can create and update campaigns, ad groups, and ads; upload image assets; manage custom audiences; set up conversion tracking; and pull performance insights — all via Mark Chat, agents, or workflows. Administrators can control whether write permissions are enabled to prevent unintended changes. 

Marketing and advertising teams actively investing in the ChatGPT platform will find this connector most valuable. Performance marketers who need to monitor spend and triage underperforming assets benefit from having campaign management in the same workspace as their other work. Creative strategists can use performance data to identify which copy and visuals are driving results and quickly brief replacements. Administrators get centralized, account-level control without managing individual user credentials. 

Example use cases: 

• Ask Chat to list all active campaigns in the connected OpenAI Ads account with their current spend and status. 

• Pull 30-day performance insights broken down by ad group, identify the three ads with the highest cost per conversion, and draft replacement copy options for each. 

• Build a weekly spend audit workflow that identifies active ad groups spending without eligible ads or conversion tracking configured, surfaces a prioritized fix list, creates replacement ads with new copy and uploaded image assets, and sends a summary of changes to the media team.