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Significance Explorer
Don’t wait too long for results: explore Bayesian & alternative significance checks right inside Optimizely.
Create an Significance Explorert within Opal, giving users other ways to interpret their experiment results without leaving the platform.
We will offer complementary methods like Bayesian analysis in addition to the standard Stats Engine output. This would allow users to explore different perspectives on their data (which they do already in large volume) especially in cases where traditional significance is hard to reach due to low traffic or marginal effects.
By doing this:
- We keep users engaged and within the Optimizely platform
- We give them trusted, in-platform alternatives to third-party calculators they already do anyway
- We reduce the temptation to seek answers elsewhere, especially from competitors
This solution protects our users, our flexibility, and our competitive edge while supporting a more retained experimentation culture.