Determining where AI creates the most value

Most organizations start with "we need AI." The better question is: what's the work your best people shouldn't have to be doing? AI's real value isn't replacing people — it's removing the repetitive work that keeps them from the creative, strategic work they were hired for.

Julie Oehme

VP, Sales & MarketingAperture Labs

Tina Nelson

Sr. Product Strategy DirectorOptimizely