Check out what we released in November, including:
Platform updates
- Desktop App
Mark, Optimizely's Agent Platform, is now available as a desktop app. No more browser tab chaos, and easy-to-use desktop app with optional access to your local files and folders. Mobile is coming soon. Download here! - Agent Value Tracking
Put a number on what your agents are worth. Admins assign custom value metrics to each agent, then see them in execution logs and exports, so ROI reporting gets a lot easier. - Agent Ownership Transfer
Every agent gets one visible owner. Transfer it to someone else through a consent-based flow. - OpenAI Models
Google, Anthropic, and now OpenAI. Pick the model that fits your organization, each agent, or let the platform choose the best model for the job.
New AI agents
- GEO Readiness Scorer
One trackable score for how ready your site is to be cited by ChatGPT, Google AI Overviews, Perplexity, and Claude. Works with any website. - Flag Idea Builder
Turns a test idea into a working experiment scaffold: flag first, then the environments, metrics, and audiences that depend on it, ready for you to approve. (In-product button in the Feature Experimentation UI. Requires Optimizely Feature Experimentation) - (Updated) Feature Experimentation Governance Agent
Now faster, and it uses fewer credits. Same governance, less waiting time. (Requires Optimizely Feature Experimentation)
Connectors
- Install connectors without leaving the platform
Add connectors right where you work, with no trip over to OCP. - Connector access requests
Need a connector? Send a request and your platform admin can approve it. - Adobe Experience Manager
Manage assets, pages, and publishing, check content against brand rules, and fix CDN or replication problems using Mark. - Siteimprove
Catch accessibility issues before and after you publish. Scan against WCAG, get fixes ranked by traffic and conversion value, and send new issues to Slack or Jira. - MS Dynamics Sales
Bring your Dynamics Sales data into Agent Platform.
Want to become a Mark expert? Register now for Markademy!