Optimizely will store and process your personal data as described in our privacy notice. You can opt out at any time.
According to the report, “Optimizely lives up to its vision to be the most comprehensive content orchestration platform for marketers through ideation, planning, creation, and digital delivery.”
The report also notes that “...Optimizely has the next frontier of AI innovations on its roadmap, such as agent-like interfaces that can manage campaigns, social posts, and agentic frameworks for external interactions.”
Grab a brew and access the report to:
Disclaimer
Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester’s objectivity here.
The Forrester Wave™: Content Management Systems, Q1 2025, Chuck Gahun
Marketers today need more than just a CMS - they need a comprehensive solution that makes content orchestration effortless, experimentation second nature, and results undeniable. For over 30 years, Optimizely has led the way in content management because we have never stopped investing in our CMS and are always finding new ways to make it even smarter with AI - all so teams can work smarter and drive better outcomes.
Rupali Jain
