Opal Tools for Product Catalog
Create, edit, and read product catalog content with AI.
Managing product data shouldn’t be manual or fragmented. With Opal Tools for Product Catalog, teams can use AI-powered tools to create, update, and retrieve categories, products, and variants directly within Commerce.
- Work faster: Create and update catalog content without jumping between systems.
- Catalog-wide control: Manage categories, products, and variants from one AI-driven toolkit.
- AI-assisted accuracy: Reduce errors and inconsistencies across product data.
- Built for scale: Designed to support large, complex catalogs with ease.
Smarter catalog management, powered by AI.
Opal Promotions Agent
Let AI identify your next best promotion.
Meet your new promotions co-pilot. The Opal Promotions Agent will use your past order history and predictive insights to recommend — or even create — campaigns that perform.
- Intelligent by design: Identifies top-performing SKUs before they trend.
- Context-aware: Uses real-time sales data for smarter targeting.
- Fast execution: Generate ready-to-launch promotions with one click.
- Connected ecosystem: Works seamlessly across Optimizely’s commerce tools.
Smarter promos. Better performance.
Opal Product Catalog Management Agent
Make bulk changes across your entire product catalog.
Large-scale catalog updates are time-consuming and error-prone. The Opal Product Catalog Management Agent enables bulk operations across products, categories, and variants — so teams can make sweeping changes confidently and quickly.
- Bulk efficiency: Update hundreds or thousands of items in a single action.
- Less manual work: Eliminate repetitive catalog maintenance tasks.
- Consistent updates: Apply changes uniformly across catalog content.
- AI-guided execution: Let Opal handle complex updates with precision.
Big catalog changes. Done right.
Opal Promotions Agent Enhancements
Build smarter promotions using real product data.
Promotions shouldn’t require guesswork. With enhanced instructions and direct access to product data, the Opal Promotions Agent now creates more accurate, relevant, and effective promotions — faster than before.
- Data-aware promotions: Reads live product data when creating promotions.
- Higher accuracy: Reduced errors through tighter agent instructions.
- Faster setup: Launch promotions with fewer manual steps.
- More confidence: Promotions reflect real inventory and product attributes.
Promotions that know your catalog.
WHAT'S NEW & WHAT'S NEXT
Click on the dropdown in the upper-right corner to see the latest releases and roadmap highlights across your favorite Optimizely One product modules.
Or, check out our open betas page to explore what's coming next and request early access!
Understanding the Optimizely Commerce Product Roadmap
At Optimizely, we value clarity and transparency into what we're building and why. To do this, we publicly share a majority of our Commerce product roadmap. In the roadmap, we have categorized our work into three groups: Committed, Planned, and Considered. These definitions represent levels of assurance around what products we will deliver quarterly.
Committed items are features that we are devoted to delivering within the quarter. Planned items are features we're targeting to deliver in the quarter, but are less likely than Committed items. Considered items are features we have acknowledged and are considering but may not be worked on or delivered in the quarter.
This roadmap is dynamic, therefore, it is intended for informational purposes only. The roadmap is not binding and should not be relied upon in making any purchasing or development decisions. We reserve the right to revise this roadmap at any time without notice.
Now | |
|---|---|
| CONNECT | Opal Tools for Product Catalog |
| CONNECT | Product Catalog Management Agent |
| CONNECT | Promotions Agent Improvement |
| CONNECT | Promotions Agent |
Next | |
|---|---|
| CONNECT | Bulk Promo Codes |
| CONNECT | Vertex AI Integration |
| CONNECT | Improved Discounts Functionality |
| CONNECT | Commerce Graph Updates |
| CONNECT | Commerce Graph Updates |
| CONNECT | Commerce Version 15 |






