Five dispatches from Opticon NYC: Seth Godin's uncomfortable obvious, 154,000 experiments, AI that needs to be lazier, and what Alicia Tillman left in the room.
Most brand leaders want their team to feel good about the work. Dan Reid wants them to feel slightly unsettled. There's a reason for that.
On grief, and pipelines, and the savage act of returning to the work that first broke you open.
A simpler way to move forward
Optimizely's Director of Content shares insights on AI's impact on content operations & essential tools for success for marketing leaders.