Digital Asset Management

Get the most out of your marketing assets

Manage, organize and easily reuse brand-approved content with fully-integrated digital asset management.

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Accelerate asset discovery

Centralize storage of all digital assets, from video to images, to documents

Ensure governance and brand control

Create brand templates and build portals and with the most up-to-date assets

Maximize content usage

Seamlessly publish and distribute content to downstream systems

Keep all marketing assets in one place.

A searchable, centralized repository purpose-built for marketers that eliminates the dreaded: "Where is the latest version of this?"

Multi-format support
Batch uploading and labelling
OCR search, filters and folders

Control your brand.

Maintaining governance and ensuring consistent messaging and visuals across all your assets just got (a lot) easier.

Asset Collections and Brand Portals
Brand Templates
Asset Expiry
Asset Lineage

Integrate asset storage into the content lifecycle.

Connect all upstream and downstream processes with a fully integrated tool that accounts for what happens before and after an asset is stored.

Content request management
Visual content calendars
Customizable workflows for collaborating on content
Omnichannel Publishing
Native Asset Picker within Optimizely CMS

Automate with AI.

Thoughtfully-embedded AI removes manual work and gives time back to content creators to be, well, creative.

AI-Tagging
Automated image and video renditions with smart cropping
AI text and image generation

Our capacity has shot up. We’re able to see more, produce more, and we have so much more content available to us stored in the [DAM]. It has a compounding effect…Optimizely has turned us into a content and campaign machine.

Liz Marlow

Global Project Manager, Sodexo

We were spending a lot of time preparing for meetings to align everyone with what's happening. Optimizely eliminated the need to do this. As an organization that is process-heavy, our quality team greatly appreciated the ability to track asset history and the ease of ensuring compliance for each version.

Patrick Bark

Sr. Marketing Coordinator, Safran

Our business model is build on a massive field team that support their local customers. Giving them a single source of truth for usable assets is icing on the cake.

Dan Beckemeyer (On TrustRadius)

Marketing Design Manager, Hunter Engineering, Hunter Engineering

I am mainly using Optimizely for our legal docs as a one stop shop for the most recent, and up to date docs, which is used by hundreds of people like myself. This being a very convenient way to manage our content and helps making sure no one uses any outdates content. The user interface is amazing, and super easy to use!

Zvi Levitas (On TrustRadius)

Sales Manager, Synopsys

Ready to start managing assets, better?

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