Content Marketing Platform
Stop creating work about work
From inspiration to retrospect and back again, Content Marketing Platform's campaign management software helps you stay strategically aligned so you can spend more time creating.
Unlock total visibility and transparency
Intuitive workspace interfaces simplify the process of collaboration and sharing so you can manage campaigns with clarity.
Track time, resources and efficiency
Stop wondering and start working. Identify bottlenecks, stay agile and remedy pain points in real-time.
Launch stellar campaigns on time
Marketing team alignment has never been so easy. Calendars, kanban boards and gantt charts keep your campaigns running smoothly.
Keep your marketing team on track
Customize how you view projects so you can easily visualize workflows any way you choose.
- Dynamic calendars
- Customizable workflows
- Playbook templates
Customize how you visualize work management
Agile marketing requires agile workflows. Use kanban boards and gantt charts to supplement calendars and task management tools.
- Toggle displays
- Saved views
- Campaign layering
Collaborative tools for asset management
- Collections & libraries
- Collaborative workspaces
- Global asset governance
Project management from start to finish
Spend more time creating with the Content Marketing Platform's all-in-one workspace. Keep users from multiple departments aligned, hit your budget targets and track progress.
- Scrum-style workflows
- Resource management
- Agile team management
Loved by marketers just like you
"The Optimizely Content Marketing Platform is a great tool for marketers to run campaigns effectively and efficiently. It gives control to the marketer and helps in immediate campaign execution by reducing the time spend on operational work."
Product Management/Marketing, Services Industry
