Skip to content
Optimizely Logo

Press

Optimizely Earns Multiple 2025 Top Rated Awards From TrustRadius

Optimizely has been recognized as a leader across Web Experimentation, Feature Experimentation and Content Marketing

NEW YORK, June 11, 2025 – Optimizely, the leading digital experience platform (DXP) provider, today announced that TrustRadius has recognized three of its products with 2025 Top Rated Awards. Based entirely on verified customer feedback, these awards spotlight the strength and impact of Optimizely’s platform in helping brands optimize and personalize every digital touchpoint.

Optimizely earned Top Rated honors in:

"Earning multiple Top Rated awards on TrustRadius shows how well Optimizely is serving its users’ wide range of digital experience needs," says Allyson Havener, CMO, TrustRadius. "From empowering data-driven decision-making with Web and Feature Experimentation to streamlining creation and delivery with Content Marketing and Content Management platforms, Optimizely is helping teams optimize every touchpoint."

Since 2016, the TrustRadius Top Rated Awards have become the B2B’s industry standard for unbiased recognition of excellent technology products. Based entirely on customer feedback, they have never been influenced by analyst opinion or status as a TrustRadius customer. Here is a detailed  criteria breakdown of the methodology and scoring that TrustRadius uses to determine TopRated winners.

Hear from verified users on how much they value Optimizely CMP:

  • “Optimizely Content Marketing Platform is great for working cross functionally which is often done on an integrated marketing team. It gives all the necessary collaborators visibility that is customizable to their level of involvement.” - Customer on TrustRadius, 10/10

Looking to share your own feedback? Please leave a review here.

 

About TrustRadius:

TrustRadius is a buyer intelligence platform for business technology. We enable buyers to make confident decisions, through comprehensive product information, in-depth customer insights, and peer conversations. We help technology brands capture and activate the authentic voice of customers to improve their products, build confidence with prospects, and engage in-market buyers to improve ROI. Founded by successful entrepreneurs and headquartered in the technology hub of Austin, Texas, TrustRadius is backed by Mayfield Fund, LiveOak Venture Partners, and Next Coast Ventures.

About Optimizely

Optimizely is on a mission to make the lives of marketers better with Optimizely One, the world’s first operating system for marketing teams. Optimizely One combines industry-leading solutions across content management, content marketing, experimentation, commerce and personalization, powering every stage of the marketing lifecycle through a single, AI-accelerated workflow. With the flexibility of a fully composable platform, Optimizely is proudly helping global brands like Salesforce, Zoom and Toyota create content with speed, launch experiments with confidence, and deliver experiences of the highest quality. Learn more at optimizely.com.

Optimizely, Optimizely One, and NetSpring are the trademarks of Optimizely North America Inc., and are registered (or registrations are pending) in the US, EU, UK and other countries. All third-party trademarks cited are the property of their respective owners and are used only for reference purposes.

Media Contacts

Rachel Teitt Gill
Vice President, Global Communications & Brand, Optimizely
+1 740-815-1588
Rachel.TeittGill@optimizely.com

Victoria Johnson 
Sr. Manager, Global Communications, Optimizely
Victoria.Johnson@optimizely.com