Detmold Group - Detpak increase NPS by 400%

Detpak is Australia’s largest food packaging company.

Detpak is the first of multiple Optimizely powered B2B eCommerce solutions for the Detmold Group, Australia’s largest food packaging company. The multi-site solution houses several brands, and makes extensive use of Optimizely’s Commerce and advanced in-site search engine capabilities. The Detpak website catalogues an extensive product range with live pricing and availability updates, helping customers select the right products for their needs. A leap in Net Promoter Scores of 400% indicate that business consumers enjoy the digital experience.


Retail and consumer

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We’re passionate about creating bankable digital experiences that users and organisations love. With 25 years experience, we have deep expertise to help you design and optimise your digital presence.

Fusion has a rigorous process that delivers  first-class results through five clearly defined phases of project ‘plays’, known as the 5D Process. The Discover phase helps us identify the needs of your business and customers; Define phase identifies the exact project scope; Design phase is where we provide you with visual design concepts and UX flows, and interactive prototypes of the new solution; Develop phase is where we write the code to build your solution before it’s launched during the Deploy phase.

Ongoing our ‘value sprint’ methodology aids your ongoing aim of increasing brand loyalty and product acquisition rates while lowering your cost to serve.

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