Event Event

Digital Experimentation Forum 2024 - Amsterdam

FEB 27, 2024 | 12:00-17:00

  • Tue, February 27, 2024
  • 12:00 PM CEST
a large building with a large roof

Register now to secure your seat.

Optimizely will store and process your personal data as described in our privacy notice. You can opt out at any time.

Optimizely will store and process your personal data as described in our privacy notice. You can opt out at any time.

Join us for the Digital Experimentation Forum, an eagerly awaited afternoon event dedicated to the world of A/B Testing. We're thrilled to host this event together with ClickValue.

Our event program promises engaging sessions, featuring insightful presentations from top-tier experimentation experts representing leading brands like PVH Corp (Tommy Hilfiger & Calvin Klein) and TV2 Norway. Immerse yourself in their expertise and real-world experiences to glean valuable insights. The aim is to empower you in elevating your A/B testing and experimentation program.

To wrap up the event on a high note, we invite you to participate in an hour-long networking session over drinks. Take this opportunity to connect with like-minded professionals, expand your network and cultivate valuable relationships.

Secure your spot now!

Date: February 27, 2024
Walk-in with lunch from 12:00 - 13:00 
Sessions: 13:00 – 17:00
Venue: Eye Filmmuseum, IJpromenade 1, 1031 KT Amsterdam 


12:00 - 13:00

Walk-in + buffet lunch


13:00 - 13:15

Kick-off Experimentation Forum

Jeroen Schuijt, Optimizely

13:15 - 14:00

Driving business growth through experimentation and personalization

Marten Bokedal, Optimizely

14:00 - 14:30

Lessons learned from experimenting in a highly competitive market

Jonas Moe, TV2

14:30 - 15:00

Coffee break and networking


15:00 - 15:30

Revolutionizing CRO: unleashing efficiency through automation

Jos Meiling, Maurice Beerthuyzen, ClickValue

15:30 - 16:00

From Zero to Hero: Building and Scaling Experimentation for Growth

Mali James, PVH Corp


Networking over drinks


Experimentation Forum Amsterdam Footer


Maurice Beerthuyzen

Maurice Beerthuyzen

Clickvalue, Director Marketing & Sales
Jos Meiling

Jos Meiling

Director Operations | ClickValue
Jonas Moe

Jonas Moe

Leader for Sales and Conversion Rate Optimization (CRO) at TV 2
Mali James

Mali James

Senior Director Consumer Experience PVH Corp (Tommy Hilfiger & Calvin Klein)