Digital That Cares - LEVO x Optimizely NFP Event
Join Optimizely and LEVO for an afternoon of practical learning, real-world inspiration and open conversation.
Aug, 12, 2025
Sydney, Australia
Hosted by:
This in-person event brings together digital, marketing and transformation leaders from not-for-profits, community services and care organisations to explore how digital platforms and tools are helping teams improve engagement, build stronger relationships and deliver more impact, all with the resources they already have.
Whether you're just starting out or already on the path, this is your chance to hear what’s working, what’s not, and how to move forward with confidence.
Event Details
Date: Tuesday, 12 August 2025
Time: 11:30am – 4:30pm
Location: 12-Micron, Tower 1, Level 2/100 Barangaroo Ave, Barangaroo NSW 2000
Includes: Light lunch on arrival and afternoon refreshments
Register Your Interest
Please let us know if you’re able join us, we’d love to see you there.
Agenda
Presented by Cale Maxwell, CEO - LEVO. A short introduction to the day and why building better digital experiences is critical for the sector.
Presented by Australian Red Cross. How Red Cross is connecting donor, member and volunteer experiences to create a more unified and human-centred approach to digital engagement.
Q&A with Estia Health and Kevin Miller, Practice Director, Advisory – LEVO. How modular content platforms are helping teams build more consistent, adaptable experiences that respond to the needs of different audiences without duplicating effort.
Panel discussion with Mission Australia and The Salvation Army moderated by Alex Smith, Practice Director, Client Service – LEVO. Insights from two organisations that are currently kicking off major digital experience projects. What they’ve learned, what they’d do differently, and what to consider before you begin.
Presented by Tim Freeman, Chief Operating Officer – LEVO and Simon McDonald VP, Optimizely. How AI is helping digital, and marketing teams improve output, maintain consistency and do more with less - all without increasing team size.
Presented by Catherine Hooson, Practice Director, Experience Strategy – LEVO. When experiences feel clunky, confusing or disconnected, people disengage, even when they have the best intentions. In this session, we’ll show how friction detection and remediation can help not-for-profits remove hidden barriers, strengthen trust, and deliver more seamless, human-centred experiences. Walk away with practical tools and a strategic lens and see how experience design can help you turn complexity into clarity, and intention into real-world impact.
Presented by Optimizely. Advice on how to frame the value of your digital investment - and get buy-in from boards, execs and funding partners.
Your brand can influence behaviour. When it’s embedded across every experience, it helps build trust, drive engagement and support real change. Learn how to bring brand and behaviour design together in your digital experience.
Panel discussion Australian Red Cross, Mission Australia, Kevin Miller, Practice Director, Advisory – LEVO and Catherine Hooson, Practice Director, Strategy – LEVO, moderated by Alex Smith, Practice Director, Client Service - LEVO. A future-focused wrap-up with today’s speakers - exploring what’s coming, what to watch, and how to stay ahead of change.
12-Micron, Tower 1, Level 2/100 Barangaroo Ave, Barangaroo NSW 2000, Sydney, Australia