Personalized, Predictive, Powerful: The Future of Digital Experience PlatformsA Look At The Forrester Wave™: Digital Experience Platforms
If 2021 has taught us anything, it’s that digital experience is no-longer a business strategy. Digital IS your business. It’s typically the first, and sometimes the only mechanism for conducting business with your customers. Understanding the technologies available to you, and the means to managing the overall digital experience is paramount.
Join Nate Barad, Optimizely’s Senior Director of Product Strategy as he takes a deep dive on The Forrester Wave™: Digital Experience Platforms Q3 2021 in which Optimizely has been named a Leader, and unveils forthcoming key capabilities within Optimizely’s Digital Experience Platform.
In just 45mins, you will learn:
- When is the right time to invest in a DXP
- How to personalize experiences across all digital touchpoints
- What is the ROI of Optimizely’s DXP and who is benefiting from it
Nate will be joined by guest speaker Joe Cicman from Forrester Research, who will provide you with helpful frameworks to aid your own personalization and digital experience initiatives.