As AI adoption accelerates, expectations for impact, efficiency, and compliance are rising faster than most teams’ ability to operationalize it.
In this video, Michiel Dorjee, Head of Digital at Optimizely, and Liz Spranzani, CTO at Verndale, a Premier Platinum Agency Partner, discuss how Optimizely Opal empowers marketing teams to move beyond basic AI, leveraging intelligent workflows and agents to achieve smart operations and strategic execution.
You’ll learn how to evolve from isolated AI tools to scalable, on-brand solutions—and how to prove AI’s ROI by turning efficiency gains into revenue. See how Verndale helps clients adopt AI with confidence, unlocking new intelligence and sustained marketing momentum.
