Configured Commerce

B2B commerce without the dev delays

Build a B2B commerce stack tailored to your needs — no developer-heavy setup, no technical roadblocks, just repeatable results and revenue growth.

Get started

Explore the capabilities of Configured Commerce

What sets us apart

Everything you need to win

Content and product data
  • Catalog and content management: Easily edit site content and product detail pages
  • Product information management: Centralize, manage, and distribute essential product data
  • Search and navigation: Return accurate product content with advanced filtering 
  • Multi-site and multi-region: Create an infinite amount of storefronts, region-specific sites, and more
  • User engagement analytics: Learn how customers engage with your site to remove barriers to purchase
End-to-end personalization
  • Promotions and recommendations: Deliver content with buyer context to increases sales
  • Customer-specific and dynamic pricing: Control pricing down to the exact customer
  • Customer-specific catalogs: Populate catalogs that compliment purchasing behaviors
  • Localization: Manage pricing adjustments, complaince requirements, and online operations by region
  • Audience segmentation: Import customer segments and target with products they're likely to buy
  • Abandoned cart messaging: Reach buyers when they go silent
Ordering and post-purchase
  • Modern self-service portals: Empower customers to purchase without a human sales rep
  • Cart and checkout: Including multipage and one-page checkout
  • Payments: Access almost any payment gateway to increase purchase rates
  • List management: Make re-purchasing simple, fast, and reliable with saved lists and orders
  • Quick order and reordering: Streamline B2B purchasing for returning customers at scale
  • Quotes and requisitions: Keep buyers engaged even if they don't purchase 
  • Commerce Mobile SDK: Make purchasing and vendor managed inventory available through your app 

Keep it all connected

Optimizely enhances any tech stack

See full list of integrations

ERP integrations

Connect your ERP to Configured Commerce to import critical business information for products and customers to bring your ecommerce site to life.

Product Information Management (PIM)

User Optimizely’s out-of-the-box PIM solution to centralize product descriptions, specifications, images, and pricing, or connect to an existing PIM for..

Product Data Integration (PDI)

Integrate product data from diverse sources to ensure accuracy and efficiency across your organization's internal systems.

Optimizely Configured Commerce was a clear winner from a business-to-business standpoint. Optimizely Configured Commerce met more eCommerce requirements than the competition with features that came right out-of-the-box.

Maxwell King

Vice President of Aftermarket Sales, Cleaver Brooks

a cartoon of a person
B2B is...complex...with factors like customer contracts, special pricing, promotion, personalization, and deliveries to multiple branches. We needed to partner with a company that was in the B2B space and understood its complexities.

Nate Wotruba

Director of IT Services , Amerhart

a black and white sign
It's rare to find a platform that allows you to take a customer-centric view rather than a campaign-centric one. We do not have to deal with complex workflow diagrams or flowcharts for multi-touchpoint campaigns. We can understand the conversion and revenue impact of each touchpoint and put the customer, rather than the channel, first.

Jeff Hileman

Director eCommerce, TestEquity

a black and white sign

Start transforming your ecommerce today

Get started

Explore our other solutions

  • Web Experimentation
  • Feature Experimentation
  • Data Platform