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Experience optimization for all Salesforce Clouds.

Together, we help enterprises harness the power of experimentation across the entire organization to drive engagement, deliver personalization, and understand the impact of events.

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Product Integrations

Optimizely for Salesforce Platform

Optimizely for Salesforce: Events and Attribution associates a user’s online experience to a Salesforce lead or contact and sends events between platforms allowing you to track down funnel or offline metics.

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Optimizely for Commerce Cloud

Optimizely will be available soon in the Commerce Cloud Partner Marketplace. Track segments and Commerce Cloud analytics events in Optimizely and transform your shopping experiences across all digital channels.
Optimizely for Marketing Cloud

Integrate Optimizely with Audience Studio, and create targeted audiences in Optimizely based on visitor segments in Salesforce. From there, run targeted experiments and personalization campaigns across your digital touch points.

The Optimizely and Salesforce partnership empowers enterprises to optimize customer experiences through digital experimentation, anywhere, everywhere.

Optimizely helps measure returns on investment and track conversions at all points throughout the sales funnel, enabling organizations to achieve powerful business outcomes on the Salesforce platform.

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How Salesforce utilizes experimentation to
deliver the best user experience

Optimizely for Salesforce

Optimizely for Salesforce, Data and Attribution is entering the beta phase soon. We are looking for Optimizely customers that are interested in connecting their online experiments to offline activity in Salesforce and measuring the impact of their work.

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