Glassbox
Create frictionless digital journeys for your customers. Capture, visualize and automatically analyze your customer's digital journey across mobile and web, to locate where and why they struggle and identify opportunities to optimize their experience.
Description
Leverage the full potential of your Optimizely A/B testing and personalization by integrating it with Glassbox digital experience analytics. Find better test candidates, validate from the moment of deployment, and get visual insights why a certain variant won and how to optimize even further. Test where you can make the most impact With Glassbox Augmented Journey Map you get a birds-eye view of how your users interact with your digital properties. It automatically locates behavioral & technical struggles and correlates them with trends in business metrics such as conversion and revenue. By visualizing where the friction points are and their impact on business metrics you can uncover high potential test candidates. Validate variants in real-time immediately detect issues with variants instead of waiting for the test results.