Code.org used website optimization to bring computer science education to the world. With Optimizely, the team was able to quickly and easily improve the registration flow on their website, generating 12 million more sign-ups for the annual Hour of Code campaign.
Discovery Communications integrates their A/B testing with Moat to increase ad viewability and drive revenue.
Hotwire tested a redesigned product page for their car bookings and uncovered their biggest win of the year.
Bleacher Report optimized modules, placement, and targeted messaging to continually optimize social engagement.
Smarter Travel optimized a key entry-point landing page to drive search conversions and monetization.
Upworthy tested adding a recommended content module to its website to drive more social shares and engagement.
Blu Dot optimizes to drive sales and connect with customers.
Trunk Club tested to optimize their onboarding process, with staggering results and business impact.
Movember optimized social sharing functionality to support their peak fundraising period and drive donations.
Code.org optimized its headlines and CTA messaging to significantly increase sign-ups for its Hour of Code campaign.
Teletext tracks its entire bookings funnel from web to phone using Optimizely.
Iron Mountain optimized its lead generation process to improve the quality of leads generated from its online sign-up form.
Secret Escapes tested variations on their mobile signup pages, doubling conversion rates and increasing lifetime value.
Sony optimized banners ads and product pages to drive more customers through the checkout funnel to make a final purchase on its website.
New York Public Library optimized for member engagement, including promoting its email newsletter.
The Clymb and Lytics partnered to deliver personalized experiences to high-value customer segments.
The Romney 2012 Campaign optimized calls-to-action, forms, state-specific landing pages.
The Obama 2012 Campaign ran over 500 experiments over 20 months to drive online fundraising.
Learn how Move, Inc. leverages Optimizely as part of an agile growth process to reach their revenue goals.
To maximize revenue during a launch of SimCity, Electronic Arts tested a promotional offer on the game's pre-order page and in paid advertising.
Ringier used headline testing and image testing to increase reader engagement with their content.
The Guardian tested the homepage, landing pages, and navigation menu on its dating site – Soulmates –to increase subscriptions.
French Girls optimized their app onboarding flow to dramatically increase their user activation rate.
VeggieTales with Blue Acorn optimized product pages, their mobile website, and social sharing for revenue gains.
Smart Wool optimized after a site redesign to generate more revenue from it's e-commerce website.
ComScore tested the layout and design of customer testimonials on product pages to measure the impact on leads generated.
FSAstore optimized its e-commerce site to increase overall revenue per visitor.
1-800-Dentist ran a test on its customer funnel to see if removing form fields from the first steps would increase conversions.
Liftopia built a test to show SEM traffic exactly what they were searching for, rather than additional product options and deals.
Bigstock tested a new search algorithm to see if it would present better results to users browsing for images on their website.
Chrome Industries used data to inform promotions and design decisions on its e-commerce site.
Soccerloco partnered with Digital Operative to redesign its homepage and checkout funnels for more revenue.
Spreadshirt tested through a website redesign process to make sure key metrics improved.
Lifeproof teamed up with an Optimizely Solutions Partner to build a data-driven testing culture and increase revenue by 19%.
Ustream tested combinations of text and icons on their site's primary call-to-action to see which would drive more broadcasts.
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