Proxima AI Assistant
Proxima AI Assistant empowers Optimizely users to audit, optimize, and scale content quality through intelligent automation. By centralizing the management of FAQs, metadata, and accessibility, it turns massive content ecosystems into high-performing, SEO-compliant assets.
AI-powered content management and optimization — at scale.
Take control of your content quality, SEO, and accessibility with Proxima AI Assistant for Optimizely. Instead of focusing on content creation, Proxima strengthens and optimizes your existing content through intelligent automation and centralized workflows.
With dedicated manager tools like FAQ Manager, Alt Text Manager, and Metadata Manager, editors can identify gaps, improve content performance, and apply updates across large volumes of pages, all from a single interface.
Designed for organizations managing multiple markets and large content ecosystems, Proxima ensures consistency, compliance, and efficiency at scale.
Key Features
- FAQ Manager: Generate and manage structured FAQs based on existing content and search intent
- Alt Text Manager: Identify missing alt texts and generate accessible, compliant alternatives
- Metadata Manager: Detect and optimize metadata across pages in bulk
- Centralized interface for reviewing, editing, and publishing updates
- GEO support for multi-market content optimization
- Bulk workflows for large-scale content management
Key Benefits
- Improve SEO, accessibility, and content quality across your entire site
- Reduce manual audits and repetitive editorial work
- Maintain consistency and governance across markets
- Quickly identify and fix content gaps at scale
- Maximize the value of your existing content in Optimizely