Coming soonAnalytics

You don’t need to think about what’s next because it’s already in motion. Each release brings new ways to create, optimize, and deliver content that simply works.

Here’s a glimpse of what’s to come.

Q3 roadmap

Q3 is about closing the gap between running experiments and truly understanding them. We're bringing advanced analytics directly into your experimentation workflows: a new results page, deeper exploration tools, and multiple stats engine options so every team can analyze in the way that works best for them.
 
But it doesn't stop at experiments. This quarter is about making your data faster to access, easier to trust, and impossible to ignore.

New A/B Results Page

Unlock deeper insights by bringing advanced analytics directly into experimentation. The new results page and expanded exploration tools from OA become available for WX and FX.

Key benefits:

  • Access richer analytics directly within experimentation workflows.

  • Use the new results page to connect test outcomes with deeper exploration tools.

  • Unify analytics and experimentation so test results become data-driven stories.

Learn more

Inline Charts in Opal

Data questions get a picture, not just a table, right inside the conversation.​

Key benefits:

  • Opal auto-selects chart type based on data shape — line for time series, bar for categorical

  • Toggle between bar, line, and table view instantly, no additional queries

  • Charts render inline, keeping the full workflow in chat

Object Dependency

Understand the downstream impact of changes.​

  • See which dashboards, explorations, tiles,metrics, and cohorts depend on any columnor event before you change it.​

  • Understand how frequently columns andevents are queried so you can safely cleanup, deprecate, or migrate datasets.​

  • Get warned before updates that would breakdownstream analyses.

Fixed Horizon Stats Engine

For experiments that require a specific sample size and only allow results to be reviewed once that sample is reached, the Fixed Horizon Stats Engine provides a reliable and auditable approach. This method is ideal for teams operating in regulated environments or those with fixed-duration testing requirements.

Key benefits:

  • Ensures statistical rigor with a traditional and well-established approach.

  • Supports pre-defined test durations.

  • Enables consistent, auditable analysis.

Public Link for Dashboards

Share live dashboards with anyone — no login, no access management, no workarounds.​

Key benefits:

  • Instantly share dashboards and experiment results using customizable, password-protected, and auto-expiring links.

  • Give stakeholders a clean, read-only experience where they can safely explore and filter data without altering your original work.

  • Maintain complete administrative oversight with the ability to manage, audit, and revoke all active links from a single hub.

Bayesian Stats Engine

The Bayesian Stats Engine interprets probability in an intuitive, decision-focused way—answering questions like “how likely is this variation to be better?” It’s ideal for teams who want faster insights, continuous monitoring, and the flexibility to incorporate prior knowledge into their analysis.

Key benefits:

  • Enables continuous monitoring without increasing false positives.

  • Presents results in a clear, probability-based format.

  • Allows integration of prior information to reach significance faster.

Check out past feature releases

Explore the latest launches, enhancements, and releases from across the platform.