Optimizely Web Experimentation is the easiest and most powerful way to run experiments across your website.
Watch the demo and learn how easy it is to use Optimizely Web's visual editor to test and optimize content on your website.
Optimizely Web Experimentation is the world's most powerful front-end A/B and multi-page experimentation product. It was built for the enterprise, with industry first features like Exclusion Groups that let you safely run multiple experiments on the same page.
Optimizely Performance Edge is powered by an Experiment Delivery Network that enables experiments to run blazingly fast by moving key experiment decisions to the Edge. Scale experimentation with minimal performance impact.
Optimizely is designed for the modern web with features like Support for Dynamic Websites. So, whether you have a single page application or dynamic content, you now also have a platform designed to simply work with your site out-of-the-box.
Empower business users and marketers with an easy to use visual editor; get developers involved with extensions, robust APIs, and custom code flexibility. Now your whole marketing team can collaborate in one place.
The Harvard Business Review reports that "If you want to gain a competitive advantage, your firm should build experimentation capability and master the science of conducting online tests."
Deliver better customer experiences on every channel including mobile apps, messaging platforms, and more. Add Optimizely Full Stack to optimize your entire customer experience.
Brainstorm ideas and create them as experiments without relying on developer help using Optimizely’s industry-leading visual editor.
Deliver an experiment variation to visitors and users by ad campaign, geography, cookies, or a variety of other dimensions.
Segment your experiments by device, browser, campaign, or other custom segmentation to uncover key insights.
Be inspired by 40+ experiment ideas that have generated millions in revenue.
Learn the benefits of experimenting at scale from this original research report from the Harvard Business Review
This assessment is the starting point to understanding your organization’s capabilities and will set you on the path to building a high-performing program.
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