Report Report

Big experimentation ideas: Media edition

Get new media inspiration

You must provide your contact details to receive this content. This means that we’ll occasionally invite you to Optimizely events and webinars and send you industry insights and product news.

Optimizely will store and process your personal data as described in our Privacy Policy. You can opt out at any time.

Experimentation isn’t just a chance to increase subscription rates. It's a chance to better understand your readers by testing everything--from different ways to increase ad revenue, to testing headlines, and even pricing algorithms.

Download this guide to get fresh testing ideas and inspiration from our industry-leading media customers such as BBC, The Wall St Journal, Sky and more.