Publisher: Glassbox Category: Analytics & customer intelligence Compatibility: Data Platform

Create frictionless digital journeys for your customers. Capture, visualize and automatically analyze your customer's digital journey across mobile and web, to locate where and why they struggle and identify opportunities to optimize their experience.

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Leverage the full potential of your Optimizely A/B testing and personalization by integrating it with Glassbox digital experience analytics. Find better test candidates, validate from the moment of deployment, and get visual insights why a certain variant won and how to optimize even further. Test where you can make the most impact With Glassbox Augmented Journey Map you get a birds-eye view of how your users interact with your digital properties. It automatically locates behavioural & technical struggles and correlates them with trends in business metrics such as conversion and revenue. By visualizing where the friction points are and their impact on business metrics you can uncover high potential test candidates. Validate variants in real-time immediately detect issues with variants instead of waiting for the test results.

Glassbox gives us the most accurate view of how our members experience our app and gives us confidence in our UX.”

Software Development Lead,, SoFi


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