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Invoca

With Invoca for Optimizely Web Experimentation integration, use conversation intelligence data from phone calls to act as new events for Optimizely experiments.

Invoca provides teams with a rich stream of 1st-party customer data that they can’t get from anywhere else. Invoca also provides the tools necessary to automate this data so teams can improve their marketing optimization and create seamless, innovative, and personalized omnichannel customer experiences. Invoca data helps businesses optimize their marketing investments, boost contact center agent productivity, improve sales call close rates, and provide visibility into customer behaviors and intent. Invoca’s customer base now includes revenue teams in over 2,300 of the leading B2C brands in the automotive, real estate, financial services, telecommunications, insurance, healthcare, retail, and home services industries. 


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