The Business Critical Impact of Experimentation

Early adopters attribute 20%+ of ecommerce growth to experimentation.

Optimizely, in partnership with eTail, surveyed 130+ leading retail executives to explore the impact of experimentation on their key business initiatives. Learn how retailers are prioritizing their investments in their testing programs and compare notes on key results.

Get key insights and benchmarks that illuminate how:

  • Experimentation is driving growth for retailers
  • Early adopters are reaping major dividends
  • You stack up against your peers

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The Business Critical Impact of Experimentation
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