The Alchemy & Science of Product Metrics: Choosing Metrics That Work

Quantitative measurement is the key to scaling businesses, processes, and products and making them better. It sounds easy: just pick a number, and improve it. It's not.

Choosing a metric is an exploration of a many-dimensional space with no map and no guide. Until now. This talk will teach you the science of choosing metrics that will guide you to building a better product. When you attend this webinar, you will:

  • Learn how applying data is as much about questions as it is about answers
  • Discover the trade-offs between different metrics
  • Understand systematic ways to measure your product funnel
  • Learn how to isolate the most important metrics to maximize your product impact


Ketan Gangatirkar leads Engineering at Indeed for Job Seeker products. For the last 10 years, he's been helping millions of people get jobs. Along the way, he's made some good product decisions and some terrible ones. He used to think he had great ideas, but being wrong all the time cured him of that. Now all he wants is scientific evidence. He was analytical before it was cool. It's not cool, and it never has been, but he's still hoping. Someday. Someday…

Ketan Gangatirkar

VP of Engineering – Job SeekerIndeed


Watch Now

Welcome back. Not you?


Sorry, there was an error. Please try again.