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Orchestrate Icon

Orchestrate

Plan campaigns, create content, and seamlessly collaborate across teams.
  • Content Marketing Platform
  • Content Management System
    • Content Recommendations
    • Digital Asset Management
Experiment Icon

Experiment

Run tests, uncover insights, and continuously refine every customer interaction.
  • Feature Experimentation
  • Web Experimentation
    • Advanced Personalization
    • Experiment Collaboration
Monetize Icon

Monetize

Deliver modern, relevant commerce experiences your customers will love
  • Customized Commerce
  • Configured Commerce
    • Product Information Management
    • Product Recommendations
Optimizely One Digital experience - now with unrivaled speed, collaboration & insight at its core
Enhancements
  • Data Platform
  • Email Campaign
  • Integrations
  • Developer docs
  • Roadmap

Insights

Be inspired to create digital experiences with the latest customer stories, articles, reports and more on content, commerce and optimization

Insights

Learn

  • Blog
  • Customer stories
  • Optimization glossary
  • Events and webinars
  • Sample size calculator

Develop

  • Developers
  • Documentation
  • Forum
  • Slack community
Watch Opticon Online! Streaming live October 30. Inspiring keynotes, hands-on learning – register today.

Deane Barker

Deane has worked in the content technology industry for 25 years. Prior to joining Optimizely, Deane was the founding partner of an Optimizely solution integrator. Deane has been working with the Optimizely platform in some capacity for the last 15 years.

Blog Posts by Deane

a man and a woman looking at a chartNov 27 | 5 Min

The key to CMO-CEO relations: Opening the box

graphical user interface, applicationApr 22 |

Optimizely content has always been headless

graphical user interfaceSep 02 | 6 Min

The CMP as a creative tool

a laptop on a tableAug 19 | 4 Min

The importance behind content workflow transparency

graphical user interfaceJul 15 | 5 Min

The difference between content and artifacts

shapeJun 30 | 3 Min

Why the first 85% of content production is a must

a man sitting at a table with a laptopJun 24 | 4 Min

How to set content production goals that REALLY drive results

Sep 13 | 4 Min

No One Eats Just Tomatoes

You might think you want a tomato, but you really want so much more.
a man and a woman sitting at a tableMar 09 | 6 Min

The power of incrementalism

a group of people looking at a laptopFeb 28 | 4 Min

Here’s the one simple trick to agile CMS

Feb 12 | 4 Min

Pure headless is not the answer for the web channel

The web channel is just as important today as it always was. Don't abandon all that functionality when you don't have to.
Dec 04 | 7 Min

Headless, SaaS, and why those aren't necessarily a package deal

How you engage with your software and hosting vendor, and how your management and delivery environments are bound together, are two different things.
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