bubble chart

Introducing SaaS CMS!

graphical user interface, application

A modern, new, fully managed, cloud-based solution designed to empower your marketing teams to deliver impactful content experiences across any channel with a sleek, new visual editor that makes creating and editing pages a breeze with side-by-side editing of your website, tablet or mobile experience.

SaaS CMS will launch in July 2024 

Visual Builder

A sleek new visual editor built for marketers included in SaaS CMS
graphical user interface, application 
  •  State-of-the-art, side-by-side editing with intuitive drag-and-drop functionality built for marketers, no code required.
  • Test forms, buttons, and other interactive elements before publishing in the preview mode and interact with these elements just as visitors would on the live website.

  • Launching July 2024

Application Management

Enhanced administration and maintenance of the CMS system 

graphical user interface

  • This update will allow setup of multiple websites
  • Apps managed by the CMS include preview settings, asset handling, Hostnames and routing configurations
  • Coming Q4, 2024

Graph Portal 1.0

A single place for developers to manage and optimize Optimizely Graph

graphical user interface, application

  • Build queries, setup webhooks, troubleshoot problems, manage API keys
  • Optimize performance
  • Coming Q1, 2025

Search Optimization

Good site search is a fundamental part of driving engagement and conversion

a screenshot of a computer

  • Graph is extending its search capabilities with configurable rules for marketers to optimize the search experience
  • “Search Algorithms” will empower marketers to measure and tune search behavior to optimize site KPIs
  • Coming Q1, 2025

Smooth Graph Rebuild

Safely try out ideas or make big changes without impacting your live site


  • Deploying changes to content and types to production in a safe and predictable manner
  • Abandon bad changes with no impact
  • Commit good changes instantly
  • Coming Q1, 2025

Learn more about Optimizely's roadmap

Join us on World, the global Optimizely community site hosting forums, blogs and documentation for the Optimizely platform. Engage with the worldwide Optimizely community and learn about product updates to stay up to date on how to unlock your potential.

Disclosure and Safe Harbor. [2022-8]. This product roadmap is intended to outline our general product direction. It is intended for information purposes only. It may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. Customers who purchase our products should make their purchase decisions based upon features and functions that are currently available. Any unreleased services, features, functionality, or enhancements referenced in any document, roadmap, blog, website, press release, or public statement that are not currently available are subject to change at our discretion and may not be delivered as planned or at all.  The development, release, and timing of any features or functionality remains at the sole discretion of Episerver Inc. (dba Optimizely).

Previous updates