You don’t need to think about what’s next because it’s already in motion. Each release brings new ways to create, optimize, and deliver content that simply works.
Here’s a glimpse of what’s to come.
Coming soon toPlatform
Roadmap
CMS-ODP Connector
Personalize with real-time segmentation directly within the CMS Visitor Groups — as an officially supported alternative to the current third-party package.
- Faster integration: Connect ODP data to your CMS experiences without custom development.
- Real-time personalization: Use live customer segments from Optimizely Data Platform (ODP) within CMS Visitor Groups for precise targeting.
- First-party support: Move off thirdparty dependencies with an Optimizely-maintained connector.
Opal Chat in Product Recs
Product Recommendations will include Opal chat directly inside the portal, letting users conversationally configure widgets and interpret performance reports without navigating complex settings.
- Conversational setup: Configure recommendation widgets through natural language instead of manual forms.
- Instant insights: Ask questions about report data and get clear, actionable answers.
- In-context help: Instant guidance exactly where you need it, without leaving the platform.
ODP–Microsoft Dynamics Integration
A new out-of-thebox integration with Microsoft Dynamics, giving teams a direct path to sync CRM data into their customer profiles without custom middleware.
- Faster time to value: Skip custom integration work with a ready-made connector.
- Unified customer view: Bring Dynamics CRM data into your customer profiles automatically.
- Richer segmentation: Combine CRM attributes with behavioral data for sharper targeting.
Content Recs Automated Content Sync
Content Recommendations will include automated content sync with Optimizely CMS via a Graph connector, ensuring your recommendation engine always reflects the latest published content.
- Always current: Keep recommended content in sync with your CMS without manual updates.
- Improved accuracy: Reduce stale or broken recommendations caused by outdated content metadata.
- Less maintenance: Free your team from manual re-indexing and content refresh workflows
OCP SOC 2 Type 2 Compliance
Optimizely Connect Platform will achieve SOC 2 Type 2 compliance, ensuring OCP meets rigorous security, availability, and data handling standards.
OCP Multi-Language Data Syncs
Optimizely Connect Platform will support multi-language data syncs, allowing you to specify the language for both Graph destination and source — making it easier to manage localized content across markets.