Do the Thing that Makes the Money

Whether your goal is leads, signups, engagement, or orders, ultimately deciding what to test is all about what’s going to drive revenue. In this session you’ll learn:

  • Which tests won at top companies
  • How to build a high-velocity optimization program
  • How to break down the silos between marketing, product, and engineering to increase test throughput
  • Why being data-driven can help you avoid costly product design mistakes
Chris Neumann

Chris Neumann

Founder CROmetrics

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